2010 Toyota Corolla

The Toyota Corolla, the 10th generation of the world's best-selling car, will benefit from a model range update throughout Europe from May 2010. Toyota Corolla 2010 will offer customers revised, more sophisticated exterior styling and further enhanced, higher quality interior design.
Sophisticated design, improved quality, advanced technology
More dynamic exterior design
Enhanced perceived interior quality
Advanced Technology
All engines feature Toyota Optimal Drive

Toyota Corolla 2010 - sophisticated design, improved quality, advanced technology

Toyota Corolla's distinctive, evolutionary design has become an icon of Toyota's core values of superior quality, style, driving pleasure and innovation. It offers European customers maximum interior space, a high quality passenger environment and impressive comfort levels.

With 62,000 units sold in 2009, the Toyota Corolla remains the world's best-selling C-segment sedan.

Toyota Corolla 2010 reinforces the superior quality, style and innovation of Toyota's best-selling sedan. It features a new, more sophisticated design, a higher quality interior and advanced, user-friendly equipment.

The up-dated Toyota Corolla 2010 will further enhance the Toyota sedan's reputation for offering outstanding value for money in the C-sedan segment. It will remain the company's core model in Eastern Europe, maintaining its best-selling status throughout the region.

More dynamic exterior design

The exterior of the Toyota Corolla has been revised to create a more advanced, sophisticated and dynamic image, reinforcing the Toyota sedan's premium quality status within the C-segment.

A new front features a redesigned bumper, radiator grille and lower grille. This emphasises the car's low centre of gravity and driving stability. The new headlamps further strengthen the Toyota Corolla's bold, resolute appearance.

To the rear, comprehensive changes to the license plate garnish, combination lamps, bumper and low-level reflectors have been incorporated. This creates an impression of increased width, emphasising the Toyota Corolla's broad rear stance.

Toyota Corolla 2010 also benefits from the enhanced product appeal of new, power retractable door mirrors with integral turn indicators and a new, sportier 16" wheel cap and alloy wheel design. A range of eight available body colours now includes new Red and Blue metallic finishes.

Enhanced perceived interior quality

The Toyota Corolla 2010's interior has been improved, strengthening the Toyota sedan's reputation for superior quality, style and innovation.

A new, flat bottomed steering wheel, finished in leather on higher grade models, features a thicker, more comfortable grip cross-section.

The combination meter design features a colour change from amber to white, and the instrument panel and door handle trim are now finished in a more sophisticated, high-brightness silver coating. The same high quality finish is also available on the centre console and door switch surrounds.

A wireless trunk opening function has been added, giving customers the additional convenience of remote operation via a button on the ignition key.

Two interior colour schemes are available - dark grey and light grey. Both interior designs feature a highly functional yet sophisticated dark grey finish to the upper dashboard area. Improved Mid and High grade seat fabric and a newly available, Alcantara upholstery further underline the superior quality of the Toyota Corolla 2010.

Advanced technology

The AM/FM/CD audio system, with a choice of four or six speakers is now available with Bluetooth mobile phone connectivity. The system features USB and AUX sockets for the connection of portable music playing devices. The USB jack is located within the centre storage box to allow for the secure stowage of MP3 players whilst on the move.

The Toyota Corolla also features an innovative, Gentex rear view mirror. With automatic anti-glare dipping, the mirror incorporates a 3.3 inch rear view monitor which displays an image from the rear view camera whenever reverse gear is engaged. The display incorporates static guidelines to further assist drivers with parking manoeuvres.

All engines feature Toyota Optimal Drive

The Toyota Corolla 2010 engine line-up offers customers a choice of 1.33 litre Dual VVT-i and 1.6 litre Valvematic petrol engines, and 1.4 and 2.0 litre D-4D diesel units. Every engine features the performance- and economy-enhancing benefits of Toyota Optimal Drive, and meets Euro 5 emissions standards .

Designed to optimise the balance of performance and driving enjoyment with fuel economy and low emissions, Toyota Optimal Drive focuses on several key aspects of powertrain development such as environmentally friendly technologies, low friction components, lightweight, compact design and enhanced combustion efficiency.

The application of Toyota Optimal Drive across the model range ensures that the Toyota Corolla 2010 not only demonstrates the optimum balance between performance and emissions, but also that its fuel consumption and CO2 emissions are amongst the lowest in the segment.

The Toyota Corolla 1.4 D-4D boasts CO2 emissions of just 125 g/km, and the 1.33 Dual VVT-i with Stop & Start technology only 133 g/km. These significant reductions in CO2 emissions will offer owners a tax advantage in many European markets.

2010 Toyota Auris

Launched in 2007 at the heart of the highly competitive European C-segment, the Toyota Auris has built a solid reputation for roominess, comfort, practicality and reliability combined with a secure, economical driving experience.

On sale throughout Europe from early spring, the Toyota Auris 2010 will continue to appeal to those who prize the peace of mind offered by these core, family hatchback values. However, the revised model will also attract new customers who appreciate the marked improvements it offers in style and interior quality, its more refined driving experience and its wide choice of clean engine technologies.

With a choice of full hybrid drive, and three petrol and three diesel units offering the performance- and economy-enhancing benefits of Toyota Optimal Drive, the Toyota Auris 2010 engine line-up offers customers the most comprehensive range of powertrains in the C-segment.

The application of Toyota Optimal Drive across the Toyota Auris range in 2009 has already effected a significant improvement in the model's environmental performance, lowering CO2 emissions to segmentbest levels. Even before the 2010 introduction of Hybrid Synergy Drive to the model range, the overall Toyota Auris CO2 average has been reduced from 152 g/km in 2007 to 142 g/km in 2009.

Exclusively designed for the European market, the Toyota Auris HSD introduces full hybrid technology to a core model at the heart of the Toyota line-up, the first step in the deployment of HSD (Hybrid Synergy Drive technology) across the company's entire European model range by the early 2020s. Built at Toyota Motor Manufacturing UK, it targets an important shift in customer perceptions of full hybrid technology.

Over and above the benefits of exceptional fuel efficiency and low CO2 emissions inherent in Hybrid Synergy Drive, the everyday usability, driving comfort and remarkable quietness of Toyota's full hybrid powertrain will offer the Toyota Auris HSD customer a smooth and sophisticated driving experience entirely unique to the C-segment. As a result of Hybrid Synergy Drive and Toyota Optimal Drive technology, the Toyota Auris will be the first Toyota to comply with Euro 5 emission standards across the entire model range by July 2010. Toyota Optimal Drive has lowered CO2 emissions throughout the Toyota Auris 2010 engine range, with significant cost of ownership benefits to fleet customers.

With remarkably low 89 g/km CO2 emissions , the Toyota Auris HSD plays a significant role in further reducing Toyota's whole-fleet CO2 average which, having fallen by 16 g/km between 2008 and 2009, already stands at just 130 g/km.

The C-segment remains a core element of the volume market, representing almost 20% of total European new car sales. Toyota plans to sell 101,000 Toyota Auris models in 2010 and, in 2011 - the first full year of sales with all engine variants available - 130,000 units.

Design

The Toyota Auris 2010 combines dynamic exterior design changes with extensive interior improvements in quality, materials, ergonomics, driving comfort, and visual appeal. The Toyota Auris HSD incorporates several unique styling details to improve the car's aerodynamic performance. The interior incorporates hybrid-specific instruments, switchgear and upholstery.

Exterior design: a stronger, more confident road presence

Redesigned bumpers have increased the front and rear overhangs by 15 mm and 10 mm respectively. As a result the Toyota Auris 2010 has increased in overall length by 25 mm to 4245 mm, while the long, 2600 mm wheelbase remains unchanged.

With a new horizontal bar-type grille, more aggressive headlamp clusters, LED daytime running lights and a wider lower bumper air intake, the entire front of the Toyota Auris 2010 has been restyled to enhance the car's stable, ground-hugging stance and create a more youthful image.

The rear design has been strengthened to provide a stronger, more confident road presence. The bumper corners have been extended outwards and create a new 'catamaran' bumper profile which accentuates the Toyota Auris 2010's muscular proportions and wide track.

The latest addition to the model line-up, the Toyota Auris HSD incorporates several unique exterior design features which both improve the car's overall aerodynamic efficiency and indicate the presence of Toyota's Hybrid Synergy Drive powertrain.

The upper grille opening has been optimised to help the air flow smoothly over the upper half of the body, and the size of the lower grille has been enlarged to reduce airflow resistance as well as improving engine cooling efficie

Housing a revised foglamp configuration, the flat, vertical surface of the bumper corner not only reinforces the Toyota Auris HSD's broad stance and driving stability, but also corrects airflow as it passes over the front wheels to minimise wheel arch turbulence.

Allied to a 5 mm lowering of vehicle ride height and a choice of purpose-made, 15" or 17" alloy wheels with integrated, aerodynamic caps and low rolling resistance tyres, a large, roof mounted rear spoiler further improves the Toyota Auris HSD's aerodynamic efficiency.

Acting in combination to smooth and control the flow of air over the car, these HSD-specific design modifications have reduced the Toyota hybrid's coefficient of drag from Cd 0.290 to 0.283, effecting reductions in both fuel consumption and CO2 emissions.

The Toyota Auris 2010 is available in a choice of six exterior colours, including a new, hybrid-specific Pearl White finish.

Interior design: improvements in quality, ergonomics and visual appeal

Soft touch materials now cover the top of the driver's instrument cluster and the upper glove box, and the seat upholstery has been upgraded across the range. The height of the centre console storage box has been raised by about 50 mm, and it now functions as an armrest. A new, more comfortable steering wheel incorporates redesigned audio and Bluetooth phone control switches.

The unique, bridged centre console which brings the gear lever, handbrake and instrumentation within the closest possible reach of the driver has a new, bright metallic finish matched by the door handles. The handbrake design has been revised with a new lever release button, a tactile, ergonomic grip and lower seating in the release position.

Control panel colour and finish changes have enhanced switch layout visibility, and the illumination of the Optitron meter dials has been changed to white for improved clarity and visibility.

In conjunction with the introduction of Hybrid Synergy Drive, the Toyota Auris HSD interior features several significant modifications. The driver's instrument binnacle has been revised, with the tachometer replaced by an Eco Drive Assist Monitor. The centredial information panel includes additional, Hybrid Synergy Drive- specific information such as Energy Flow and Eco Drive Result monitors.

A hybrid blue Smart Start switch has been added to the side of the instrument cluster. The centre console incorporates a Parking Control switch, EV, Eco and Power drive mode switches and a shiftby- wire transmission lever with a high-quality silver paint finish.

Toyota Auris HSD instrument and switchgear illumination has been amended to greenish white numbers on a hybrid blue background for the meter panel, audio and heating controls, and the Smart Start, Drive Mode and Parking Control switches.

A choice of hybrid-specific upholstery finishes features a standard specification, blue-flecked seat panel fabric, while high grade models are trimmed in Alcantara panels with leather surrounds.

Powertrains and driving dynamics

The Toyota Auris 2010 powertrain line-up features a choice of full hybrid drive, and three petrol and three diesel engines offering the performance- and economy-enhancing benefits of Toyota Optimal Drive. The introduction of a Hybrid Synergy Drive model makes this is the most comprehensive range of powertrains available in the C-segment, catering for every customer requirement.

As a result of Toyota Optimal Drive technology, the Toyota Auris will be the first Toyota to comply with Euro 5 emission standards across the entire European model range by July 2010.

Starting at just 118 g/km, CO2 emissions have been lowered throughout the engine range, offering significant cost of ownership benefits to fleet customers.

The introduction of the Toyota Auris HSD will create an important shift in customer perceptions of full hybrid technology. The advantages of exceptional fuel efficiency and low CO2 emissions are obvious. However, the Auris HSD customer will also experience a smooth and sophisticated driving experience -unique to the C-segment- thanks to the everyday usability, driving comfort and remarkable quietness of Toyota's multiple award-winning, full hybrid powertrain.

With remarkably low 89 g/km CO2 emissions the Toyota Auris HSD plays a significant role in further reducing Toyota's whole-fleet CO2 average which, having fallen by 16 g/km between 2008 and 2009, already stands at just 130 g/km.

1.33 litre Dual VVT-i with Stop & Start system

The 1.33 litre Dual VVT-i petrol engine generates 73 kW/ 99 DIN hp and maximum torque of 128 Nm at 3800 rpm, while returning an average fuel consumption of 6.0 l/100 km and CO2 emissions of only 139 g/km.

The unit benefits from numerous Toyota Optimal Drive engine optimisations. A combination of lightweight technology, a resin cylinder head cover and intake manifold, and a remarkably compact design has effected a substantial reduction in engine weight and size. Combustion efficiency has been improved through the use of a high efficiency intake port, a high compression ratio and long reach spark plugs.

Extensive friction reduction measures include enhanced engine block rigidity and bore circularity, an improved valve roller rocker arm design with a new camshaft profile, small, lightweight pistons with a low friction coating, low viscosity oil and a water jacket spacer.

Toyota Optimal Drive's environmental technologies are represented by the application of a wide ratio 6-speed manual transmission and optional, Stop & Start System technology.

This innovative system automatically switches off the engine when the vehicle is stopped. The world's first permanently engaged ring gear mechanism allows for automatic engine restart within half a second when the clutch is lifted, with significant reductions in engine start noise and seat vibration levels.

Thus equipped, the 1.33 litre Dual VVT-i unit's fuel consumption and CO2 emissions are lowered still further, to just 5.9 l/100 km and 136 g/km respectively.

1.6 and 1.8 litre Valvematic petrol engines

The 1.6-litre Valvematic engine develops 132 DIN hp and classleading maximum torque of 160 Nm at only 4400 rpm. When equipped with a 6-speed manual transmission, the unit returns a combined cycle fuel consumption of 6.6 l/100 km and generates CO2 emissions of only 152 g/km. MultiMode transmission further reduces both fuel consumption and emissions, to 6.3 l/100 km and 146 g/km respectively.

The 1.8 litre Valvematic engine develops 147 DIN hp and maximum torque of 180 Nm at 4000 rpm, yet the engine's combined fuel consumption is only 6.7 l/100 km, and CO2 emissions are 155 g/km. Through the application of Toyota Optimal Drive, both engines benefit from the same lightweight technology, compact design and combustion efficiency engine optimisations as the 1.33 litre unit.

In addition, friction reduction measures include an improved valve roller rocker arm design with a new camshaft profile, small, lightweight pistons with a low friction coating, enhanced engine block rigidity and bore circularity, and low viscosity oil.

The environmental technologies of Toyota Optimal Drive are represented by the application of wide ratio 6-speed manual transmissions and an optional, MultiMode transmission available with the 1.6 litre unit.

Offering class-leading efficiency, power and torque, Valvematic is a further development of Toyota's highly successful Dual Variable Valve Timing-intelligent (Dual VVT-i) system.

Adding lift and duration control to the variable inlet valve timing to deliver more power for less fuel consumption with reduced CO2 emissions, Valvematic also reduces friction and pumping losses under light engine loads, further lowering fuel consumption.

Diesel engines

The three diesel engines in the Toyota Auris 2010 model range also benefit from the extensive application of Toyota Optimal Drive technologies.

Lightweight technology and a compact design have resulted in a marked reduction in engine weight and size. Numerous combustion efficiency enhancing measures include a lower compression ratio, optimised combustion chamber dimensions, enhanced Exhaust Gas Recirculation (EGR) cooler efficiency and stainless steel exhaust manifolds with close-coupled Diesel Particulate Filters (DPF).

The adoption of Piezo injectors is of particular significance. Their high speed reaction time makes multi-phase high speed injection possible. This has the effect of both lowering the rate of combustion expansion and effecting a more thorough burn within the combustion chamber, thus further reducing particulate, NOx and CO2 emissions.

The 2.2 litre engine also benefits from Toyota's Diesel-Clean Advanced Technology (Toyota D-CAT), which incorporates a Diesel Particulate and NOx Reduction filter (DPNR).

1.4 D-4D 90 diesel engine

The 1.4 litre D-4D engine develops 90 DIN hp and maximum torque of 205 Nm at only 1800 to 2800 rpm, and may be equipped with a Diesel Particulate Filter (DPF) for CO2 emissions that are amongst the lowest in the C-segment.

When equipped with the manual transmission and a CCo, the 1.4 D-4D 90 unit returns a combined cycle fuel consumption of 4.7 l/100 km and generates CO2 emissions of only 124 g/km. Manual versions fitted with a DPF return just 4.5 l/100 km and a remarkable 118 g/km.

This outstanding, 118 g/km CO2 emissions performance has been achieved through combining Toyota Optimal Drive with various measures designed to maximise the aerodynamic and fuel efficiency of the Toyota Auris 1.4 D-4D 90, such as lowered suspension and low rolling resistance tyres.

2.0 D-4D 125 and 2.2 D-4D 180 diesel engines

With a DPF fitted as standard, the 2.0 D-4D 125 delivers 126 DIN hp and maximum torque of 310 Nm from 1800 to 2400 rpm. Combined cycle fuel consumption is 5.2 l/100 km and CO2 emissions are 138 g/km.

The Toyota Auris' powerful, 2.2 litre turbodiesel further benefits from Toyota's Diesel-Clean Advanced Technology (Toyota D-CAT), which incorporates a Diesel Particulate and NOx Reduction filter (DPNR). The 2.2 D-4D 180 unit delivers 177 DIN hp and a highly impressive maximum torque of 400 Nm between 2000 and 2800 rpm. Conversely, average fuel consumption is just 5.9 l/100 km, and CO2 emissions only 154 g/km.

6-speed manual and MultiMode transmissions

Every engine in the Toyota Auris 2010 range is mated to a Toyota Optimal Drive six-speed manual transmission featuring wide-spread ratios designed to optimise fuel consumption and lower CO2.

An optional, MultiMode transmission is available on 1.6 Valvematic petrol and 1.4 D-4D 90 diesel versions. MultiMode is an automated manual transmission with a fully automatic shift mode and no clutch pedal. It offers the driver a choice of two, fully automatic gear change modes or a manual, sequential gear change with steering wheel-mounted shift paddles.

Revised suspension and steering for an improved driving experience

Through close collaboration between Toyota's European and Japanese Research and Development teams, the implementation of regional customer feedback and extensive European testing the Toyota Auris' suspension system has been fine-tuned specifically for the customers and roads of the European market. It combines stable high speed driving performance with secure handling and superior ride comfort.

The Toyota Auris' speed-sensitive Electric Power Steering (EPS) has also been revised and refined to provide better feedback and improved vehicle agility. The Toyota Auris HSD brings the extraordinarily refined, smooth and silent Hybrid Synergy Drive experience to a Toyota mainstream model customer base for the first time in Europe.

Improved equipment specifications

Every Toyota Auris 2010 model above the Terra grade now benefits from wireless, Bluetooth hands-free mobile phone connectivity -independent of the optional navigation system- allowing for incoming call sound output through the vehicle speakers. The fully integrated audio system now incorporates a mini jack USB/AUX input terminal located within the upper glovebox, allowing for the connection of MP3 players directly to the audio system.

The seat upholstery has also been upgraded, with five new finishes available for the main inserts; one woven dark grey fabric, three Tatami knitted - dark grey with grey or ruby touches with orange stitch, or greige with grey stitch, Kaze dark grey fabric, two leather - dark grey and greige - and one partial leather /Alcantara in dark grey.

Auto-levelling headlamps can be fitted with optional, HID (High Intensity Discharge) lights, and an optional rear camera with a display integrated into the driver's rear view mirror will be available at a later date.

The Toyota Auris HSD incorporates a hybrid-specific driver's instrument cluster and driving mode switchgear, and a shift-by-wire transmission lever. Instrument and switchgear illumination has been adopted to greenish white numbers on a hybrid blue background. A choice of upholstery finishes features a standard specification, blue-flecked seat panel fabric, while high grade models are trimmed in Alcantara panels with leather surrounds.

2010 Toyota FT-CH Concept

Toyota Motor Sales (TMS), U.S.A, Inc., unveiled the Toyota FT-CH Concept dedicated hybrid at the 2010 North American International Auto Show (NAIAS) in Detroit. The Toyota FT-CH is a concept that would address Toyota's stated strategy to offer a wider variety of conventional hybrid choices to its customers, as it begins to introduce plug-in hybrids (PHVs) and battery electrics (BEVs) in model year 2012, and hydrogen fuel cell vehicles (FCHVs) in 2015 in global markets.

"Within the next 10 to 20 years, we will not only reach peak oil we will enter a period where demand for all liquid fuels will exceed supply," said Jim Lentz, TMS president. "A century after the invention of the automobile, we must re-invent it with powertrains that significantly reduce or eliminate the use of conventional petroleum fuels. One of many alternatives is through what is commonly called the electrification of the automobile. By far, the single most successful example of this has been the gas-electric hybrid."

The CH stands for compact hybrid as in compact class and it's a concept that can best be defined by comparing it with the mid-size class Prius. The Toyota FT-CH Concept captures the spirit and functionality of a car that thrives in the inner-city environment; sized right to be nimble, responsive and maneuverable.

"It's a package Toyota dealers and customers have been asking for," added Lentz.

The Toyota FT-CH Concept was styled at Toyota's European Design and Development (ED²) center in Nice, France. Compared to Toyota Prius, it is 22 inches shorter in overall length, yet loses less than an inch in overall width. In spite of its compact external dimensions, Toyota FT-CH Concept was designed for maximum passenger comfort and interior roominess, with an imaginative sense of style.


ED² designers looked to capture the vivid, high-energy appeal of what has come to be called the 8-bit generation. Popularized in the early 80's, 8-bit microprocessor technology dominated the budding home video game industry. Today, 8-bit is considered a specific retro-style that is embraced by such things as 8-bit genre music and 8-bit inspired art.

The direct reference to the 8-bit generation is meant to be fun and innovative, colorful and stylish, with strong appeal to young buyers. Lighter in weight and even more fuel efficient than Prius, the concept specifically targets a lower price point than Prius, thus appealing to a younger, less-affluent buyer demographic.

Pointing to how Prius has become a universal icon for hybrid technology, Lentz confirmed that TMS is developing a Prius family "marketing strategy" for North America that will take full advantage of the Prius brand equity.

"The strategy is still taking shape and obviously it will require additional models to qualify as a family," said Lentz. "Among others, the Toyota FT-CH is a concept that we are considering."

In the early 2010s, Toyota plans to sell a million hybrids per year globally, a majority of those in North America. To accomplish this, Toyota will launch eight all new hybrid models over the next few years. These will not include next generation versions of current hybrids; instead, they will be all new dedicated hybrid vehicles, or all new hybrid versions of existing gas engine models.

The heart of hybrid technology is its battery. Since the early 90's, during the early stages of first-generation Prius development, Toyota has been committed to in-house R&D of advanced nickel-metal hydride batteries. Through three generations of Prius and a total of seven full-hybrid models, it has systematically reduced size, weight and cost while improving energy density, quality and reliability.

Toyota's joint venture partnership with Panasonic has been a key element of its success in the advancement of hybrid technology. Later this year, Panasonic EV Energy (PEVE) will have three separate, fully operational production facilities with a combined capacity of more than one million units per year.

Moving the promise of electrification one step further, Toyota recently kicked off its global demonstration program involving approximately 600 Prius plug-in hybrid electric vehicles. Beginning early this year, 150 PHVs will begin to arrive in the U.S. where they will be placed in regional clusters with select partners for market/consumer analysis and technical demonstration.

The Prius PHV introduces Toyota's first generation lithium-ion drive battery. When fully charged, the vehicle is targeted to achieve a maximum electric-only range of about 13 miles and capable of achieving highway speeds of more than 60 mph in electric-only mode. For longer distances, the Prius PHV reverts to "hybrid mode" and operates like a regular Prius. This ability to utilize all-electric power for short trips or hybrid power for longer drives alleviates the issue of limited cruising range encountered with pure-electric vehicles.

All program vehicles will be equipped with data retrieval/communication devices which will monitor activities such as: how often the vehicle is charged and when, whether the batteries are depleted or being topped-off during charging, trip duration and all-electric driving range, combined mpg and so on.

As it becomes available, data from the program vehicles will be posted to a dedicated Web site. This in use, readily available data will help consumers understand how the vehicles are being used and how they're performing.

Toyota believes this demonstration program is a necessary next step in societal preparation in that it allows Toyota the unique opportunity to inform, educate and prepare customers for the electrification of the automobile in general and the introduction of plug-in hybrid technology.

Toyota is moving quickly with the development of PHV technology well beyond this demonstration program. Advanced battery R&D programs with nickel-metal, lithium-ion and "beyond lithium" are underway for a wide variety of applications in conventional hybrids, PHVs, BEVs and FCHVs.

In the early 1990s, Toyota began R&D on building a practical and affordable hydrogen fuel cell vehicle. FCHV technical advancements have moved at a rapid pace. Engineers have made great strides in cost reduction targets in both materials and manufacturing and Toyota is committed to bringing hydrogen fuel cells to global markets in 2015.

Toyota's latest model, the Toyota FCHV-advanced began its own national demonstration program late last year. Over the course of the three year program, more than 100 vehicles will be placed in an effort to demonstrate the technology's performance, reliability and practicality in everyday use.

Recently field tested in southern California by two national laboratories at the request of the U.S. Department of Energy, the FCHV-advanced confirmed an estimated single-tank fuel range of 431 miles. In combined city and highway driving from Santa Monica to San Diego the FCHV-adv logged an estimated 68 miles per kilogram of hydrogen, the rough equivalent of 68 miles per gallon. That range is equivalent to a Highlander hybrid at more than double the MPG with zero emissions other than water vapor.

In 1997, Toyota introduced the RAV4 EV battery electric vehicle in California. 1,484 of these 100 mile range large-battery electric vehicles were either sold or leased over the course of the program. Nearly half are still on the road.

Shortly thereafter, Toyota started a modest demonstration program with a small- battery electric urban commuter vehicle, called the e-com. This concept addressed the idea of the "on-demand" city station car similar to the Zip-car business model that is becoming popular in large urban areas. Although shorter in range, the e-com program addressed a specific mobility niche at a much more affordable price than the Toyota RAV4 EV.

The RAV4 EV and e-com programs were short lived due to lack of commitment from the market; the consumer and the consumer's environmental mind set were not ready to commit to battery electric vehicles at that time. Recent increased awareness of environmental issues and the benefits of advanced technology vehicles have reinvigorated an interest in the electric vehicle market. As a result, Toyota will bring a small, urban commuter lithium-ion BEV to market in model year 2012.

Battery technology has progressed significantly in the time since the RAV4 EV and e-com programs. But major challenges still remain. The cost of lithium-ion batteries needs to be reduced significantly, or a more affordable alternative developed.

Like hydrogen fuel cell vehicles, battery electrics will require the creation of infrastructure for recharging on the go. This issue of range is also a challenge to overcome. Even at 100 miles, BEVs as a primary mode of transportation do not yet offer what most consumers see as true mobility.

Toyota believes these are hurdles that will be cleared. For the last decade its focus has been to concentrate on a comprehensive advanced technology strategy including BEVs, PHVs, and FCHVs. Common to all three is the move to electrification, the full commitment to advanced battery technology and how lessons learned from conventional hybrid R&D have given Toyota a leg-up on all three.

2010 Toyota Yaris

Toyota Yaris was first launched in 1999, with an all-new, second generation model introduced in 2005 and further refinements added in 2009, the Yaris is Toyota's best selling model in Europe, positioned at the heart of this highly competitive segment.

As reflected in its consistently strong performance in the European J.D. Power Customer Satisfaction survey, an ever-increasing number of customers have come to appreciate the Toyota Yaris' ingenious packaging, class-leading passenger room coefficient, comfort and versatility, advanced technology and performance. In total, over 2.2 million units have been sold across Europe since its launch, and the Toyota Yaris represents a quarter of Toyota's annual car sales on the continent.

In 2009, Toyota Optimal Drive technology was introduced across the entire engine range. This has significantly lowered both fuel consumption and CO2 emissions, with appreciable cost of ownership benefits to customers. All engines - 1.0 litre VVT-i, 1.33 litre Dual VVT-i and 1.4 litre D-4D - now generate 120 g/km or less, with fuel consumption averaging below 5 l/100 km.

Toyota Yaris 2010 introduces a new grade into a revised, streamlined model line-up which sees all engine variants available in every grade. Bringing added visual appeal to the heart of the model range, Toyota Yaris 2010 features numerous exterior styling updates, a refreshed interior and an upgraded standard equipment specification.


Manufactured at TMMF Valenciennes in France and on sale from January 2010, the new Toyota Yaris 2010 will revitalise the core of Toyota's best-selling European model, with overall range sales expected to exceed 200,000 units in 2010.

New feature model: Toyota Yaris 2010

Toyota Yaris 2010 is a new grade at the heart of the model line-up, replacing the outgoing feature model. The revised model line-up now comprises four specification levels: Base, Luna, new Toyota Yaris 2010 and Sol.

Designed to refresh the model's advanced, innovative image, and add further visual appeal to Toyota's popular B segment hatchback, Toyota Yaris 2010 benefits from several exterior updates.

It now features a more expressive, tinted headlamp cluster design, newly developed matt silver door handles, a new modern wheel cap design as well as new alloy wheels, a new rear light colour treatment and two new, grade-exclusive exterior colours; Light Purple Silver and Blue metallic.

On board, the Toyota Yaris 2010 standard equipment specification has been enhanced to include analogue instrument dials, a perforated leather steering wheel and gearshift knob, and a distinctive upholstery trim.

With automatic air-conditioning and front foglights also incorporated in the standard equipment specification, the Toyota Yaris 2010 offers a customer benefit of up to 5%.

Toyota Optimal Drive

A choice of three powerplants - 1.0 litre VVT-i and 1.33 litre Dual VVT-i petrol units and a 1.4 litre D-4D - is now available across the entire Toyota Yaris model range. Every engine benefits from the performance - and economy-enhancing benefits of Toyota Optimal Drive and, from July, will comply with Euro V emissions standards. As a result, all three engines generate under 120 g/km, with model range fuel consumption averaging below 5 l/100 km. Moreover, Toyota Yaris whole-fleet CO2 emissions will be reduced from 130.8 g/km in 2008, to 117.4 g/km in 2010.

Designed to maximise performance and driving enjoyment while minimising fuel consumption and CO2 emissions, Toyota Optimal Drive focuses on several key aspects of powertrain development such as lightweight, compact design, enhanced combustion efficiency, low friction components and environmentally friendly technologies.

Petrol engine combustion efficiency has been improved through the use of a high efficiency intake port, a high compression ratio and long reach spark plugs. The 1.4 litre D-4D benefits from the adoption of a lower compression ratio, optimised combustion chamber dimensions, enhanced Exhaust Gas Recirculation (EGR) cooler efficiency and a stainless steel exhaust manifold with an optional, closecoupled Diesel Particulate Filter (DPF).

Environmental technologies are represented by the application of Dual VVT-i and Stop & Start technology to the 1.33 litre Dual VVT-i petrol unit, while the 1.4 litre D-4D engine is equipped with next generation Piezo injectors, variable nozzle turbocharging, a de-coupling generator and new, electrical Exhaust Gas Recirculation.

2011 Toyota Sienna

Toyota unveiled the all-new, third-generation Toyota Sienna minivan at a media conference at the 2009 Los Angeles Auto show. The Toyota Sienna is well known as a transportation solution for moving people and cargo comfortably and efficiently. The third-generation Toyota Sienna will look and drive more like a sedan, conform to new ideas about personal comfort, easily accommodate cargo, and handle big loads.

The 2011 Sienna has been reinvented to handle these needs as it shifts to a more expressive and dynamic vehicle with a stronger profile, high shoulder character and responsive handling. With state-of the art features and rewarding driving dynamics, it is a vehicle that car-lovers will find satisfying to drive. Toyota Sienna will offer new models, including a sporty SE and a four-cylinder powertrain, as it continues to be the only offering in the segment with an all-wheel-drive option.

"The all-new Toyota Sienna is an example of Toyota's commitment to lead the marketplace as it anticipates consumers' needs and changes in lifestyle," said Bob Carter, group vice president and general manager, Toyota Division, Toyota Motor Sales, U.S.A. The third-generation Sienna combines a contemporary style with features not previously seen in a minivan, and a fun-to-drive spirit that will surprise many, along with the flexibility, spaciousness and features that have defined the segment.

The Sienna was designed by Toyota's Calty Design Research and developed at Toyota Technical Center in Ann Arbor, Mich., with assembly being accomplished at Toyota Motor Manufacturing, Indiana.


Visually Intriguing

The Toyota Sienna will come in five conveniently configured grades, all sharing a distinctly new visual direction and features. The third-generation Toyota Sienna explores a more modernly advanced and bold design. The sportier profile is complemented with distinctive window shapes. Working closely with engineering, Toyota Sienna designers were able to create a high and wide shoulder to embed a deliberately hidden door slider within the window graphic.

The strong high shoulder and distinct fender flares visually emphasize the wheels. Dimensionally, the new Toyota Sienna rides on the same wheelbase as the prior generation, but it is wider and slightly shorter overall.

In the front is a bold face design. Sophisticated headlamps angled higher than the grille lends a confident front presence. The sculptural rear corner separates the Toyota Sienna from boxy minivans as it surrounds the functional yet elegant LED taillights.

The interior features upscale quality and elegance, yet every element are logical and functional. The distinctive swept shape of the IP creates the perception of increased personal space for both driver and passenger. Careful attention to the details adds extra value to each component. Sleek seat designs add flexibility and roominess while central climate and audio controls are integrated into a single graphic element.

Overall, the new Sienna has a sportier, classier appearance. A Cd of 0.306 is the result of careful design work and is a contributing factor in maintaining a quiet cabin and providing excellent fuel economy.

Power, Plus Efficiency

A choice of two responsive DOHC engines will be available: a 3.5-liter V6 or 2.7-liter four-cylinder engine. Both engines offer the latest in efficient, lightweight technology, including Dual Variable Valve Timing with intelligence (VVT-i), roller rocker arms and an Acoustically Controlled Induction System (ACIS) that changes the length of the air-intake pipe to supply more torque on demand.

The 3.5-liter V6 makes 266 horsepower at 6,200 rpm, with expected EPA-estimated mileage ratings of 18 mpg city/24 mpg highway (16 mpg city/22 mpg highway on AWD models). It also has a 3,500-pound tow capacity. With 187 horsepower at 5,800 rpm, the 2.7-liter four-cylinder engine produces responsive power that exceeds some competitors V6 performance, while delivering expected EPA-estimated fuel efficiency ratings of 19 mpg city and 26 mpg on the highway.

Both engines are matched with state-of-the-art, electronically controlled six-speed transmissions with sequential shift that provide smooth gear-shift feeling, quiet performance and a lightweight, compact size.

The suspension uses front MacPherson struts, combined with rack-and pinion steering for smooth, linear steering feel. Electronic Power Steering (EPS) delivers a more solid direct on-road feel. With a wider stance, the new Toyota Sienna has a more direct steering feel. Under-body aero parts also contribute to dynamic performance.

Models and Features

The Toyota Sienna will come in five grades: Sienna grade, LE, SE, XLE and Limited. All-wheel-drive is available with the V6 on LE, XLE and Limited models.

With five distinct model choices, the new Toyota Sienna can be tailored to a wide range of purposes and pocketbooks. The Toyota Sienna can be configured with seven- or eight-passenger seating, in front-wheel-drive or all-wheel-drive, with a range of prices and features to accommodate different mixes of practical needs and high aspirations.

The Toyota Sienna and LE grades are available with either the 2.7-liter four-cylinder engine or the 3.5-liter V6. The value-driven Toyota Sienna grade and popular LE are equipped with an array of standard features that include: cruise control, Daytime Running Lights with manual on/off feature, tri-zone air conditioning, six- or eight-way-adjustable driver's captain's chair, power windows with auto up/down and jam protection, AM/FM CD player with four speakers, XM compatibility, auxiliary jack, power door locks, remote keyless entry, and three 12V outlets, among other amenities. The Star Safety SystemTM, which includes Anti-lock Brakes (ABS), Electronic Brake-force Distribution (EBD), Brake Assist (BA), Vehicle Stability Control (VSC), and Traction Control (TRAC), is standard on all models.

The LE V6 model is upgraded with even more features including dual power-sliding doors and power rear door, a power driver seat with power lumbar support, electrochromatic rearview mirror with Homelink™, backup camera, rear window sunshades, AM/FM/MP3 CD player, integrated XM® satellite radio (subscription required), auxiliary audio jack, USB port with iPod® connectivity, and hands-free phone capability and music streaming via Bluetooth® wireless technology, and steering wheel audio controls. These features can be added to the four-cylinder model as a package.

The XLE builds on the LE, adding features such as leather-trimmed seats, moonroof, and an anti-theft system with engine immobilizer, remote keyless entry, and heated front seats. Select optional XLE equipment includes a 10-speaker JBL® premium sound system with voice-activated DVD Navigation and Panorama rear camera with integrated back-up guides, XM® NavTraffic (subscription required), rear-seat Dual View Entertainment system, and an auxiliary audio jack and USB port with iPod® connectivity.

The Limited is designed for customers who want all the features with more luxury. The standard equipment list is extensive, including new second-row Lounge Seating and a power 60/40 Split & Stow third-row seat, front and rear parking sonar, dual moonroof, Smart Key, and Safety Connect™. Select options include those available on the XLE plus HID auto high-beam auto-high beam headlamps, rain-sensing wipers, and Pre-Collision System (PCS) with Dynamic Radar Cruise Control.

New Sporty SE

Given its upgraded engineering, every Toyota Sienna will ride well and track cleanly through corners, but none more so than the newest addition to the line: the sporty SE.

The SE is designed for those who appreciate an even sportier design with responsive performance. The front has a more aggressive appearance and the side skirting visually lowers the vehicle. Aerodynamic sculpting hugs the standard 19-inch alloy wheels, which are specially tuned for sportier handling. Separating the SE further from other grades, the smoked tail lamps create a visually prominent statement. The SE sits lower, on a sport-tuned suspension for quicker feedback and better handling. Additionally, the SE is built with exclusive instrumentation and unique interior colors and trim.

Comfort Remains Key

The cabin of the new Toyota Sienna represents a conceptual leap forward, blending options for more individual space, better cargo capacity, and improved group interaction.

The interior is more than two inches longer, and the seats now have longer ranges of travel, making it possible to comfortably accommodate a wider range of heights and sizes.

The front seats have more rearward travel, and the steering wheel has a less upright position, so the driver can adopt a comfortable driving posture. The driver's instruments and controls are clear and concise, and the greater cabin width helps create extended personal space for both driver and front passenger.

Numerous storage bins, cupholders and cargo spaces have been strategically placed in convenient locations. A conversation mirror, integrated into the sunglass case in the overhead console, allows visual contact with rear seat passengers.

Throughout the cabin, there is an open field of view to create an airy, roomy ambiance. With wider fields of vision rearmost passengers can see forward more easily.

Both seven- and eight-seat cabins can be configured for a full contingent of passengers, a load of cargo, or a convenient mix of both. In seven-seat cabins, the second row captain chairs slide 23 inches, moving to the rear to create legroom for the tallest passengers and easier ingress and egress. They can be moved forward close to the front seats to make it easy to care for a child passenger, while also allowing easy access for third-row passengers.

A sliding center console on the XLE all-wheel-drive and Limited grades can be shared between the front seats and second row passengers. The illuminated console slides into the second row area to provide convenient access for both rows, so the need for storage and passenger comfort can be equally served.

For even more passenger comfort, there is standard second-row lounge seating on the Limited grade, which includes leg and foot support. Second-row captain chairs on all grades have dual armrests, and a one-motion release mechanism in case the seat needs to be removed.

On eight-passenger models, the second-row center seat can be removed and stowed in the left side of the rear-storage area. When the center seat is stowed, a cupholder and storage tray is revealed. The eight-passenger interior can easily be optimized for seven passengers, and quickly reconfigured back for eight.

The second-row seats also feature a Tip Up and Long Slide feature, allowing them to slide forward and back on extended rails, making more room for people or cargo as the need arises. All second row seats, regardless of configuration, move out of the way with one touch to gain easy access to the third row seats.

The 60/40 Split and Stow third-row seating folds flat with one motion manually, with the Limited front-wheel drive receiving a power feature. The third row has been moved about two inches rearward for enhanced comfort. With the third-row seat in use, there is enough storage for five golf bags or four large suitcases. Four handy grocery hooks, with two in the back and two in the second row seatbacks, add storage convenience.

It is easier than ever to load the Toyota Sienna, thanks to wider doors and one-touch second-row seats. By sliding the second-row seats all the way to the rear, a walk-in aisle is created, making it easier to enter, exit, install a child seat, or place a child in a seat. The second-row seats can be moved all the way to the front, just behind the front row, to maximize rear cargo capacity, especially with the third-row stowed flat.

With the third row seat stowed and the second row seat removed, the cargo area is approximately eight feet long and four feet wide. The back door opening is broad and spacious, set at a height that makes loading and unloading easy.

A cabin air filter is standard along with an air-conditioning system that controls the temperature of three separate zones.

Innovative Technologies

A Toyota first rear-seat Dual View Entertainment Center is another innovative option. The system uses two displays side-by-side to create a seamless 16.4-inch widescreen image from a single source. When two separate entertainment options are called for, the system can split the screen into two individual screens, each with input from separate sources. Used as a single screen, it can be easily seen from the third row, and it can be operated from any seat via remote control. Used as two screens, the system can accommodate the preferences of two separate passengers who might want to play a video game or watch a second DVD simultaneously via auxiliary inputs.

Other technological upgrades include a Toyota-first Panorama Camera rear monitor. It provides two views behind the vehicle including a 180-degree view, and on-screen back-up guides, helping drivers to reverse out of parking spots or driveways.

Safety for All

An enhanced version of Toyota's Vehicle Stability Control (VSC) is standard on all 2011 Sienna models. VSC coordinates the Anti-lock Brake System (ABS), Electronic Brake force Distribution (EBD), Brake Assist with Traction Control (TRAC) and Electric Power Steering (EPS), to help provide a the driver a better-integrated, controlled vehicle in the event of an emergency maneuver.

A Pre-Collision System (PCS) with pre-collision seatbelt system is an available option on Limited, as is the latest in advanced vehicle control technology: Vehicle Dynamics Integrated Management (VDIM). The VDIM system coordinates brake control with engine output and steering inputs, allowing all the control and safety systems to cooperate seamlessly. Unlike reactive traction systems, VDIM operates proactively. During normal driving, the system works smoothly to enhance control even before the vehicle reaches its limits.

Seven airbags are standard equipment, including dual-stage front and seat-mounted side airbags for driver and front passenger, plus a new driver's side knee airbag. Side curtain airbags cover the length of the cabin, from the front seats to the third row.

The new Safety Connect™ telematics system is standard on Limited and optional on XLE. Safety Connect offers four safety and security features: Automatic Collision Notification, Stolen Vehicle Location, Emergency Assistance Button (SOS), and Roadside Assistance. A complimentary one-year trial subscription is included.

In case of airbag deployment or severe rear-end collision, Automatic Collision Notification is designed to automatically call a response center. If a response agent cannot communicate with the occupants, the agent can contact the nearest emergency-services provider to dispatch assistance.

Pushing the in-vehicle "SOS" button allows drivers to reach the response center to request help in an emergency as well as for a wide range of roadside assistance needs. If a Toyota Sienna equipped with Safety Connect is stolen, agents can work with local authorities to help locate and recover the vehicle.

The all-new 2011 Toyota Sienna will begin arriving at Toyota dealerships in February 2010.

2009 Toyota FT-86 Concept

The Toyota FT-86 Concept is 4,160mm long, 1,760mm wide, and 1,260mm high with a wheelbase of 2,570mm, giving it a compact feeling that is easy for the driver to handle while able to accommodate four occupants. In addition to being light and having a low center of gravity, the Toyota FT-86 Concept boasts the handling of a racing car as well as a 6-speed manual transmission and ADVICS brakes.

The stylish concept captures the heart with the "functional utility" of its highly-refined body. It is the creation of Toyota Europe Design Development known as ED2, which has established body lines that take into consideration a low center of gravity and aerodynamics. The interior is distinctive, featuring an instrument panel with a gray and white base, gauges with red neon lights and digital displays, and a navigation system. In addition, a zipper that evokes an image of interior lapping with minimal covering of a highly-refined body presents a striking display.

It is necessary to create a vehicle in which the driver plays the main role in order to have as many people as possible experience the joy of driving.

The Toyota FT-86 Concept is neither an electric vehicle nor a hybrid vehicle, but is a sports model with a gasoline engine developed to convey the essential appeal of automobiles in a new era. It is a must-see concept car that expresses TMC's desire to once again create a Toyota sports car.

A Small FR Sports Concept Vehicle that Combines Environmental Performance and the Joy of Driving

TMC seeks to develop the ultimate earth-conscious environmentally-considerate vehicle with a focus on hybrid technologies without losing sight of the appeal of cars themselves or the joy of driving.

Over the past several years, the need has been rising for motor vehicles that take into consideration global warming and other environmental issues, while there has also been concern that there have been too few new sports cars that make the heart beat faster and that the time is right for a new generation of sports cars. In response to these needs, TMC has developed the Toyota FT-86 Concept, a sports car equipped with a 2,000cc, horizontally opposed, four-cylinder, naturally-aspirated gasoline engine that evokes the joy of driving a car and the pleasure of vehicle ownership.

As the name "Future Toyota 86 Concept" implies, the Toyota FT-86 Concept, which will be exhibited at the 2009 Tokyo Motor Show, is a new 86 Toyota with a flash red finish. It is a compact, rear-wheel drive sports concept car that embodies speed and the excitement of driving that give cars their appeal as well as environmental performance.

2010 Toyota FT-EV II Concept

2009 Tokyo Motor Show marks the world debut of the Toyota FT-EV II Concept, a compact electric vehicle designed for short distance travel. Its design and technology look to a future society where EVs will be in common use, among a range of different means of transport that will reflect user requirements, the type of energy used and the local energy supply infrastructure.

Toyota FT-EV II Concept is a high-quality vehicle concept, designed primarily for urban driving with a body that is even more compact than that of the Toyota iQ, but still with room for four seats on board.

Drive-by-wire technology allows all the vehicle functions to be controlled using a joystick, including the accelerator, brakes and steering. Removing the throttle and brake pedals frees up legroom for the four-seat design.

The exterior features a low front cowl and an additional window below the level of the windscreen to give extra forward visibility. To improve safety through the quality of all-round vision, the rear lamp clusters are see-through LED units. To ensure easy access in tight spots, there are electric sliding doors on both sides.

Top speed is above 60mph and a full-charged battery will give a range of more than 50 miles, which is ample for most urban journeys. The ride is quiet and comfortable with smooth acceleration, thanks to Toyota-developed motor control technology, itself part of the hybrid system that sits at the heart of the company's environmental technologies.

Toyota FT-EV II Concept Dimensions
Length: 2,730 mm
Width: 1,680 mm
Height: 1,490 mm
Wheelbase: 1,900 mm